The ABC of XYZ: Generation Alpha

Tuesday, March 27, 2012

Predictions made by futurists decades ago... by the late 1990s we would all be working from a home office, rendering parking problems and traffic jams a thing of the past! By the 2000s, thanks to the labour-saving devices in the office, we would only be working, on average, three-and-a-half days a week!

Demographics give us insight into the future of our nation and allow us to make some forecasts about what future generations might be like. 

Mark McCrindle's book The ABC of XYZ gives insights and practical strategies to help parents, teachers and managers bridge the gaps and engage with each generation. However, this book is more than a research-based reference work or valuable 'how to' guide - it is also a very interesting read with facts and lists to which members of each generation will reminisce. 

Beyond Z, Meet Generation Alpha: McCrindle Research

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


career change recap Northern Beaches Christian School vegetarian relational financial future Tuesday Trends intern program sydneysiders Scouts future-proof hornsby Research Executive government Mark McCrindle survey future social life dare to dream mateship New Zeland personalities South Australia Valentine’s Day housing trends tableau winter Generation X social researchers real australians staying home more shopper's pick ACT suburb thrive owning a home housing market wealth SA cartodb Caregiver insight customer data quote Merry Christmas organisational culture business index going out easy rider futurist cancel plans financial sun slideshare social lives global generations REIV National Conference NSW lalor park Canberra townhouses The Daily Edition population growth cash report tertiary education statistics financial independence cold mentor clothing Crime Rates 24 million emerging generations VIC interactive Generation Y resource Christmas presents Love Deaths priorities Australian Census product workplace land of the middle class wages australian communities trends report gender optus my business awards moderators guide mining boom poor australia baby authenticity woolworths Australian demographics conference speaker family CBD rule keeper sydney event financial dreams cars employers future proof social enquiry Royals generation Z emerging technologies Real Estate wolloomooloo home owner university hopes not for profit resilience researcher trends selfie sector wide event trend housing growth seasons Kirsten Brewer population demographic transformations qualitative research Real Estate Institute of Victoria social trends fresh social analysis leadership consumer 2015 marriages sydneycity media activity cost of living royal baby weather sustainable conference presentation cloudy days Christchurch demographics offenders low density Assistant Store Manager innovation renter of the future Northern beaches Event christmas events logan English research pack entertainment shifts property market darwin holidays PSI manly growth REIV Conference dreaming socialites public holiday environment communicate kate middleton online shopping schools students victoria sports jobs of the future FPA focus group blaxland gen alpha states ACF 2016 hills shire Duchess of Cambridge identity sydney speaker optus world youth day research visualisation snapshot fears royal family children water Word Up community engagement acf15 study plans business tv friendship Sydney keynote speaker wealth and income distribution middle class Christmas lunch demographic trends state men Australia Day cancelling plans McCrindle Speakers tuesday staff royal mobile couple mccrindle publication annual income repayments Australian Communities Trends summer new york times mythbusting media affordable housing award society trends suburbs FOMO Australian Trends earn etiquette analysis generation alpha NEETs church capital city tea stats Aussies retirement faux-ciliser renting digital engage home ownership research services greatness culture ABS national crime rates grandparents hobart personal growth ACF year 7 proactive wedding insights demographic high density Australian Dream eliane weekly earnings the changing face of social learning tips entrepreneurial salary 1975 mythbusters charity Gen X names urban Christmas season 10 years housing affordability 1980 sector wide study Australian Families education research year 12 local communities know the times baby boom women tattoos university degree high density apartments transport HSC Western Australia community goals Sydney high density living daily telegraph networking 2012 urban taskforce Adelaide income New South Wales gold coast sentiments national wealth organisations employment work-life baby boomers in the media census population milestone social researcher princess charlotte Australian Home rich bondi young australians households group session workplace culture shbc leadership workshop vegemite World Water Day educated language crows nest global area Tuesday Trend teaching rent presentation rain emerging trends IT Specialists research 1968 communications local perth ease of travel investment school satisfaction communication google builders non profit Financial Planning Association of Australia results affordability social change brands generational trends case study click staying in conference socialising winter blues Education Future Forum house price teleworking Northern Beaches 23 million geomapping Australian Bureau of Statistics easter entrepreneurs of today safe property price WA keynote Territory growing population rising house prices young people brisbane education future optimistic Res Vis forum Population Clock Melbourne not-for-profit apartment Tasmania small business ashley mckenzie equip wealth and income father's day property trends analyst national private wealth media release house challenge faux-cilise trend tuesday buildings residents schools paying to work ultimo debate royal influence 2016 future of education holiday families parents brand social shifts professional development work mates dream millionth megatrends dessert sunburnt country pyrmont skills ipswich lifestyle wealth distribution thought leadership February 16 education sector omnibus litter demographer online Northern Territory presentations finance generation research data infographic poker master 24,000,000 stay home Netflix shopping Wellington "know the times" Gen Y christianity 40 million follow spend Geoff Brailey school world 2020 Kiwi global financial crisis faux-cilising entrepreneur Financial Planning Week narcissism workshop population map facts long weekend relevant neutral bay criminal mccrindle tea mortgage mccrindle research social media overcast keynote speaker cultural diversity ashley fell leader Aussie jobs marrickville typical australian define commute internet monarchy happiness increasing densification group economic community event parenting baby names social research forecasting child care australian communities forum Engineering Manager mother's day ethnography EFF anzac GPO careers training society teachers investor Australians market research volunteers brand experience participants collaboration 2014 economy Social Trend motivate daily commute 1994 moreton bay religion potts point media commentary JOMO TAS data visualisation System's Architect living youth survey design youth unemployment budget future of work education social commentator Queensland generations cancelling event video balance gen z suburban living technology news australian social research New Zealand focus groups learning styles huffington post education future report Myth public speaking marketing workforce wellbeing data analyst newspaper school students earnings high school Charlotte in depth interviews crime unemployment Hornsby Shire Council eliane miles household coffee mover and shaker friends cost goal home students debt marriage life 2013 list waverton sunny days menai graphs prince george capital cities divorce The ABC of XYZ visual urban living celebration Financial Planning Association Australian communities professional city domestic panel politics divorce rate millenials energy work ageing population NT baby name responsive Births Australian schools urban living index house prices mccrindle in the media